The New Positioning

EPUB EBook by Jack Trout

EBook Description

Part 1 was well written. The New Positioning EPUB EBook Straight forward concepts of understanding the mind.Part 2 fell quite short, however, as the examples used did not seem to convey the point the author was making.In fairness, the blame may partly rest on the fact that this book is 15 year old at the time of this review. Many of the companies used as examples were not familiar to me, and there may be some presuppositions that passed me by.Part 3 was better than part 2, although it seemed to stretch on longer than necessary to make the author's point.Also, the book ended abruptly without any summary.Decent book, but my expectations were not met. Like this book? Read online this: The 'Other' Other Woman -- Also Read Excess Baggage, Toxic Lies (PART ONE), and The Ties That Kill (PART TWO), Understanding Social Exclusion.

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